Business Advice · Coaching · Mentoring

Build your business
to support
the life you want.

I help hospitality businesses and growing SMEs build sustainable profit - by giving you the clarity to truly understand your numbers, make better decisions, and build a business that works for you, not the other way round.

25+ Years in hospitality - from the floor to the boardroom
15+ Years in accounting and finance - qualified accountant, management accountant and FD
FD Finance Director at an independent hotel - still active, still in the room
MD Managing Director of a successful accountancy practice - built, sold, and still running it

"The advisor who's actually been where you are."

"First, we find out what you actually want from life.
Then we build the business to get you there."

Start the Conversation
Current Advisory - Business Coach & Mentor
5+
Years running a successful
accounting practice

The advisor who's been in your shoes.

I started in hospitality at 15 and spent over 25 years in the industry - running my own pubs, working in high-end venues, and eventually becoming FD at an independent hotel, a role I still hold today. In 2011 I retrained as an accountant, and in 2020 I founded my own accountancy practice - built it, sold it in 2024, and was asked to stay on as MD with shares. I'm still there now.


I've sat on both sides of the table and I know exactly what needs to change when a business isn't working the way it should. The accountancy practice handles compliance - but that's not where my heart is, and I now have the right people doing that so I can focus on what actually moves the needle. Budgets, cashflows, pricing, profitability - the stuff that builds businesses and gives owners the clarity they need to make real decisions.

AAT Level 4 Licensed Accountant

Fully qualified and licensed - the commercial insight of an accountant, without the dull bits.

25+ Years in Hospitality - From Floor to FD

Started at 15, ran my own pubs, worked in high-end venues with celebrities and royalty - I understand your world from every angle.

Certified Business Advisor, Coach & Mentor

Business Advisor Academy trained - combining financial expertise with coaching and mentoring skills.

Active FD & Current Practice MD

Still in the room where it happens - FD at an independent hotel and MD of a successful accountancy practice. Real-world experience, not theory.

A process built around you

We don't start with your business. We start with you - because a business that doesn't support the life you want isn't really working, however good the numbers look.

01

Discover

We start with an honest conversation about where you are, where you want to go, and what's getting in the way. We take the time to understand your business properly before we do anything else - because the numbers never tell the full story on their own.

02

Diagnose

We look at where you are right now - your finances, your operations, your patterns - and find the gap between where you are and where you want to be.

03

Build

We create a clear, practical plan - budgets, cashflows, KPIs, pricing - and work alongside you to make it real. Whether through structured programme content or bespoke ongoing support, we build at a pace that works for you.

The best results come from
working together directly

The most impactful way to work together is through ongoing bespoke support - where the advice is built entirely around you and your business. For those who prefer a structured starting point, our programmes run at set points throughout the year and give you the tools, frameworks and community to move forward with confidence.

Recommended
Scale

Fully Tailored · Ongoing · Bespoke

Scale

From £500 / month

The most impactful way to work together. No set programme, no fixed content - just direct, ongoing support built entirely around you and your business. I'm in your corner every step of the way.

Regular 1-to-1 calls with me
Site visits available where needed
Accountability calls & emails in between
Unlimited support whenever you need it
Completely bespoke to your business and goals
Work at your pace, on your priorities

Our programmes run at set points throughout the year. All include access to course materials, a weekly group questions call, and a community of like-minded business owners.

Help

Help · Group Programme

Help

£1,000

Structured content · Weekly group calls · 6 months access

The complete toolkit to understand your finances and build your business - with structured content, weekly live group calls, and a community of like-minded business owners alongside you.

Full structured course content
Financial Clarity & Stability models
Budget, cashflow & KPI frameworks
1 weekly live group call
Weekly group questions call
Peer learning & community
6 months access to all materials

Two models. Total financial clarity.

Two models sit at the heart of how we work - Financial Clarity and Financial Stability. We draw on the elements most relevant to you and your business, using them as a lens to understand where you are, what's driving your results, and what needs to change.


Financial Clarity

Plan · Performance · Profit - the three pillars that give you a clear view of your business health and what's driving your results.

Financial Stability

Process · Precision · Pricing - the operational foundations that protect your margins and build a business that actually sustains you.


Talk to Us About Your Business
Financial Clarity Model

What our clients are saying

Real feedback from real business owners who have worked with us.

"

I finally understand what my numbers are actually telling me. I've had accountants for years but nobody ever explained it like this. It changed how I run my business.

S
Sarah M.
Restaurant Owner
"

The cashflow framework alone was worth every penny. We'd been running blind for two years. Now we know exactly where we stand and what levers to pull.

J
James T.
SME Owner, Retail
"

What makes this different is that she genuinely cares about what you want from your life, not just your business. I came away with a plan I actually believe in.

R
Rachel K.
Hospitality Business Owner

Let's find out what you actually want - and build towards it.

The first conversation is free, with no pressure and no pitch. We'll talk about where you are, where you want to be, and whether we're the right fit to help you get there.

30-minute free discovery call
No pressure, no pitch - just an honest conversation
We'll find the right programme for where you are

Book your free call

I'll be in touch within 48 hours to arrange a time that works for you.