Business Advice · Coaching · Mentoring

Build your business
to support
the life you want.

Most business owners know their numbers aren't working the way they should. We help SMEs and hospitality businesses find clarity, build profit, and grow - without losing sight of why they started.

25+ Years in hospitality - from the floor to the boardroom
15+ Years in accounting and finance - qualified accountant, management accountant and FD
FD Finance Director at an independent hotel - still active, still in the room
MD Managing Director of a successful accountancy practice - built, sold, and still running it

"The advisor who's actually been where you are."

"First, we find out what you actually want from life.
Then we build the business to get you there."

Start the Conversation
Current Advisory - Business Coach & Mentor
5+
Years running a successful
accounting practice

The advisor who's been in your shoes.

I started in hospitality at 15 - first at a wedding venue, then as an assistant manager across hotels, bars, restaurants and nightclubs, then running my own pubs, and eventually working alongside celebrities and royalty in high-end venues. In 2011 I retrained as an accountant, moved into management accounting for an independent hotel in 2012, and became their FD - a role I still hold today.


In 2020 I founded my own accountancy practice, built it up, and sold it in 2024. I was then asked to stay on as MD and given shares back - so I'm still running it now alongside everything else. I'm not an advisor who has studied business from the outside. I've built businesses, run them, sold them, and kept going.


What I love - and what I'm genuinely good at - is helping business owners truly understand their numbers and use them to build something that actually works for them. Not tax. Not compliance. The stuff that makes a real difference.

AAT Level 4 Licensed Accountant

Fully qualified and licensed - the commercial insight of an accountant, without the dull bits.

25+ Years in Hospitality - From Floor to FD

Started at 15, ran my own pubs, worked in high-end venues with celebrities and royalty - I understand your world from every angle.

Certified Business Advisor, Coach & Mentor

Business Advisor Academy trained - combining financial expertise with coaching and mentoring skills.

Active FD & Current Practice MD

Still in the room where it happens - FD at an independent hotel and MD of a successful accountancy practice. Real-world experience, not theory.

A process built around you

We don't start with your business. We start with you - because a business that doesn't support the life you want isn't really working, however good the numbers look.

01

Discover

We start with an honest conversation about where you are, where you want to go, and what's getting in the way. We take the time to understand your business properly before we do anything else - because the numbers never tell the full story on their own.

02

Diagnose

We look at where you are right now - your finances, your operations, your patterns - and find the gap between where you are and where you want to be.

03

Build

We create a clear, practical plan - budgets, cashflows, KPIs, pricing - and work alongside you to make it real. Whether through structured programme content or bespoke ongoing support, we build at a pace that works for you.

The best results come from
working together directly

The most impactful way to work together is through ongoing bespoke support - where the advice is built entirely around you and your business. For those who prefer a structured starting point, our programmes run at set points throughout the year and give you the tools, frameworks and community to move forward with confidence.

Recommended

Ongoing · Bespoke · Monthly

Bespoke Monthly

£500 / month

Fully tailored · Ongoing · Cancel anytime

The most impactful way to work together. No set programme, no fixed content - just direct, ongoing support built entirely around you and your business. I'm in your corner every step of the way.

Bi-weekly 1-to-1 calls with me
Accountability calls & emails in between
Unlimited support whenever you need it
Completely bespoke to your business and goals
Work at your pace, on your priorities

Our programmes run at set points throughout the year. All include access to course materials, a weekly group questions call, and a community of like-minded business owners.

Help

Help · Self-Directed

Help

£500

Structured content · 6 months access

The complete toolkit to understand your finances and build your business - at your own pace, with a community of other business owners alongside you.

Full structured course content
Financial Clarity & Financial Stability models
Budget, cashflow & KPI frameworks
Weekly group questions call
Peer learning & community
6 months access to all materials
Scale

Scale · Limited Places

Scale

£1,500

Structured content + 1-to-1 sessions · 6 months access

All of the course content from Grow, plus 6 private 1-to-1 sessions with me for truly personalised support and accountability.

Full structured course content
Financial Clarity & Financial Stability models
1 weekly live group call
Weekly group questions call
6 private 1-to-1 sessions with me
6 months access · Limited places

Two models. Total financial clarity.

Two models sit at the heart of how we work - Financial Clarity and Financial Stability. We draw on the elements most relevant to you and your business, using them as a lens to understand where you are, what's driving your results, and what needs to change.


Financial Clarity

Plan · Performance · Profit - the three pillars that give you a clear view of your business health and what's driving your results.

Financial Stability

Process · Precision · Pricing - the operational foundations that protect your margins and build a business that actually sustains you.


Talk to Us About Your Business
Financial Clarity Model

What our clients are saying

Real feedback from real business owners who have worked with us.

"

I finally understand what my numbers are actually telling me. I've had accountants for years but nobody ever explained it like this. It changed how I run my business.

S
Sarah M.
Restaurant Owner
"

The cashflow framework alone was worth every penny. We'd been running blind for two years. Now we know exactly where we stand and what levers to pull.

J
James T.
SME Owner, Retail
"

What makes this different is that she genuinely cares about what you want from your life, not just your business. I came away with a plan I actually believe in.

R
Rachel K.
Hospitality Business Owner

Let's find out what you actually want - and build towards it.

The first conversation is free, with no pressure and no pitch. We'll talk about where you are, where you want to be, and whether we're the right fit to help you get there.

30-minute free discovery call
No pressure, no pitch - just an honest conversation
We'll find the right programme for where you are

Book your free call

I'll be in touch within 48 hours to arrange a time that works for you.